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5 Steps to start your Sustainable Fashion journey
GREENWASHING 101
The scope and practice of Greenwashing has shot up in the past decade due to the recent rise of environmentally-conscious businesses and ethically-made products. Unethical businesses are using it as a marketing strategy to stay relevant, or rather- trendy.
For you and I, falling prey to Greenwashing can often stem from not knowing what sustainability actually is. To know that people's eco-conscious intentions are taken advantage of doesn't sit well with us- so we decided to step in and help.
Is Sustainable Fashion just a trend?
The Fashion Revolution that was started as a protest against the Rana Plaza tragedy has over the past year gained momentum, resulting in a rise in thrifting, sustainable e-commerce and social media activism. But is this just another Gen Z trend, or could it redefine the future of fashion?
Sustainable and Slow Fashion Influencers 2021
CARBON FOOTPRINT OF A T-SHIRT
What's one piece of clothing everyone owns? A basic cotton t-shirt.
It is also probably the most worn item in your closet. But have you ever wondered what the environmental impact of this ubiquitous cotton T-shirt is?
Author: Mahima Hazarika
39 DONATION CENTRES IN INDIA 2021
Sustainable Fashion: A Beginner's Guide to Eco-Friendly Clothing
Start a Capsule Wardrobe in 2021
Sufferers of the I-have-nothing-to-wear syndrome, bad shoppers, anxious dressers, people who pick out the same 3 clothing items to wear and those who are not passionate about putting OOTDs together everyday- your life is about to get a whole lot better!